Greenblut Blog

What if there was a better way to grow your Green Brand. Stay up to date with our most recent news and updates

How to tell your Green Brandstory: Video Review VEJA

How to tell your Brandstory When it comes to talking about their businesses and brands, many managers and brand owners don’t know where to start. They are so close to their business that they are overwhelmed with the amount of information they want to communicate. The...

How to win the heart of more customers for your green business

Win more customers with Green Business practices Wondering how to make your good environmental choices also good business? Growing your business today means grabbing the heart of your customer and making them loyal to your brand because of your story. Here is how...

5 storytelling marketing ideas to boost your green business

Want your green business to grow? Here are 5 smart marketing ideas: Use Storytelling techniques Telling your story about how you became a green business and how you stay green is the most powerful tool you have for drawing in your customers. Explain how you are...

The 5-Step Strategy Process for Green Business Growth

Green Business Growth Strategy Process A strategy process is the starting point with most of our clients Green Business Growth projects. We start by taking an empathic view of our client`s audience and turn it into a strategy and gameplan. These steps are valid for...

Why you must understand your green business lifecycle stage

Why you must understand your green business lifecycle stage "Almost every failed company has a product. What failed companies don`t have are enough customers." This was the title of a post we recently sent to our social media channels. The response was huge. We...

5 Key Trends that will drive your marketing success

We will discuss the 5 Key Trends that define your Marketing Success. They are 1:Agile marketing 2:The Power of story 3:refine your business model 4:integrate sales and marketing 5:Inbound Marketing

Eike Wenzel/ITZ: how to use Trend Research for Marketingstrategy(German Podcast Episode)

Dr. Eike Wenzel is the founder and Director of the Institute for trend and future research, and editor of the series of "Mega-trends" – monthly letters! He is regarded as one of the most prestigious German trend and future researchers and has according to 'Mirror' and 'Wikipedia' as first German researchers engaged in the 'LOHAS' (lifestyle of health and sustainability). Dr. Eike Wenzel is a columnist of the "Wirtschaftswoche" and perceives lectureships at German and international universities. With 'Greenomics' and 'LOHAS', he has presented bestsellers to the environmental change in business and society.

Grow Your Green Brand with SMART Marketing

Get SMART about your Marketing Goals with Green Inbound Marketing One of the discussions we often have with Brand Managers of Green Clothing -, Fair Trade-  or other sustainable companies, is about what comes next in marketing and how social media could help their...